Optimize Press Review – Launch And Sales Funnel Theme

OptimizePress is a “theme” template for the popular content management system WordPress. In this short review I will go over the 4 main areas in your business that you can and should use OptimizePress.

In addition to a regular “blog theme” OptimizePress comes with ready made page templates for stand-alone squeeze pages, sales pages, a completely automated launch funnel and various templates for super fast membership sites.

1. Squeeze Pages

There are 10 highly customizable squeeze page templates with the full range of tried and tested layouts that work well in many different niches from internet marketing to real estate, health and fitness, all kinds of information marketing and even in the offline marketing niche.

The functionality ranges from video squeeze pages to “pseudo-video” templates and layouts that are best suited for offering a free report as a gift for opting in.

All layouts are ready for headlines, sub-headlines and bullet points and adding opt-in form code is a snap with any of the popular email autoresponder software solutions.

You can even choose to enable social media features and comments, including Facebook comments on your squeeze page for extra viral effect.

2. Sales Pages

The sales page templates are equally powerful and can be used to deliver your free content as well as presenting an offer to your new prospects. Besides offering almost a dozen different sales page templates, the most powerful part of OptimizePress is probably the wide arsenal of “short codes” that you can use to build your sales page with attractive pre-made layout elements. These elements include boxes for testimonials, guarantee, offer summary, different bullet list designs and high-impact graphics for order buttons and much more.

Literally with a few mouse clicks you can replicate the most successful sales pages on the internet and make them your own without spending an extra dime on graphics or design.

All sales page templates can be implemented with or without a sales video on top, and by the way: video code can be readily embedded from any source into the page templates without the need for additional video player software or plug-ins.

Ready-made design elements for headline, pre-headline, sub-headline etc. are all available and customizable to your own taste and style.

Just like the squeeze page templates, the sales pages can be enabled with social sharing buttons and comments using the built-in WordPress and/or Facebook commenting platforms.

Essentially, sales pages and squeeze pages can be used as stand-alone pages, so you can create a multitude of independent offers and SEO-optimized pages with or without video on your site. This can be particularly useful for affiliate offers and traffic generation to build up your list.

3. Launch Funnel Pages

The “launch funnel” is a designated setup within OptimizePress that allows you to tie a squeeze page, several launch content pages and a sales page together and automate them into an evergreen or one-time launch timeline. Once you’ve created the pages with your launch content, the funnel setup in OptimizePress generates navigation links, video thumbnail images and many other layout elements to give your launch the professional feel of high-end launch platforms such as Kajabi.

Overall, working with OptimizePress takes a bit of a learning curve getting used to how to access the different layout and design elements, and everything is very well documented in short and concise videos. technical support has been fast to resolve any questions for me and my clients.

Order OptimizePress through this link and you will receive a complementary 30-minute launch strategy session as a bonus (a $250 value)

Continue to the Membership Site section review – click here (coming soon)

Tags: funnel, launch, optimize, OptimizePress, press, review, sales funnel, squeeze page, templates, wordrpress theme